{"id":1288,"date":"2026-04-16T07:42:55","date_gmt":"2026-04-16T07:42:55","guid":{"rendered":"https:\/\/fbs.vau.ac.lk\/mm\/?page_id=1288"},"modified":"2026-04-16T07:47:05","modified_gmt":"2026-04-16T07:47:05","slug":"mous","status":"publish","type":"page","link":"https:\/\/fbs.vau.ac.lk\/mm\/mous\/","title":{"rendered":"MoUs"},"content":{"rendered":"\n<!DOCTYPE html>\n<html lang=\"en\">\n<head>\n  <meta charset=\"UTF-8\">\n  <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0, viewport-fit=cover\">\n  <title>MOUs | Department of Marketing Management &#8211; University of Vavuniya<\/title>\n  <style>\n    * {\n      margin: 0;\n      padding: 0;\n      box-sizing: border-box;\n    }\n\n    body {\n      background: #f8fafc;\n      font-family: 'Inter', system-ui, -apple-system, 'Segoe UI', Roboto, Helvetica, sans-serif;\n      color: #1a2f3f;\n      line-height: 1.5;\n    }\n\n    .container {\n      max-width: 1280px;\n      margin: 0 auto;\n      padding: 2rem 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.purpose-grid {\n      display: grid;\n      grid-template-columns: repeat(auto-fit, minmax(220px, 1fr));\n      gap: 1.2rem;\n      margin: 1.5rem 0 1rem;\n    }\n\n    .purpose-item {\n      background: #f0f6fa;\n      padding: 1rem 1.2rem;\n      border-radius: 1rem;\n      font-weight: 500;\n      color: #115e7c;\n      display: flex;\n      align-items: center;\n      gap: 0.6rem;\n    }\n\n    .purpose-item::before {\n      content: \"\u2713\";\n      font-weight: bold;\n      background: #1c6e8f;\n      color: white;\n      width: 22px;\n      height: 22px;\n      border-radius: 50%;\n      display: inline-flex;\n      align-items: center;\n      justify-content: center;\n      font-size: 0.8rem;\n    }\n\n    .collaborate-box {\n      background: #eef4e8;\n      padding: 1.2rem;\n      border-radius: 1.2rem;\n      margin-top: 1.2rem;\n      text-align: center;\n      border-left: 5px solid #2b7c5e;\n    }\n\n    .collaborate-box a {\n      color: #1a6c8c;\n      font-weight: 600;\n      text-decoration: none;\n    }\n\n    \/* MOU card section *\/\n    .mou-section {\n      margin-bottom: 3rem;\n    }\n\n    .mou-card {\n      background: white;\n      border-radius: 1.5rem;\n      overflow: hidden;\n      margin-bottom: 2.5rem;\n      box-shadow: 0 8px 24px rgba(0, 0, 0, 0.05);\n      border: 1px solid #e9f0f5;\n      transition: transform 0.2s;\n    }\n\n    .mou-card:hover {\n      transform: translateY(-3px);\n    }\n\n    .mou-header {\n      background: linear-gradient(135deg, #1c6e8f, #145c78);\n      padding: 1.2rem 1.8rem;\n      color: white;\n    }\n\n    .mou-header h2 {\n      font-size: 1.6rem;\n      font-weight: 600;\n      letter-spacing: -0.3px;\n    }\n\n    .mou-header .partner-type {\n      font-size: 0.8rem;\n      opacity: 0.85;\n      margin-top: 0.2rem;\n    }\n\n    .mou-body {\n      padding: 1.8rem;\n    }\n\n    .mou-description {\n      color: #2c3e44;\n      margin-bottom: 1.5rem;\n      line-height: 1.6;\n    }\n\n    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translateY(-50%);\n      border-radius: 8px;\n    }\n    .close-modal {\n      position: absolute;\n      top: 20px;\n      right: 35px;\n      color: white;\n      font-size: 40px;\n      font-weight: bold;\n      cursor: pointer;\n    }\n\n    @media (max-width: 720px) {\n      .container {\n        padding: 1.2rem;\n      }\n      .mou-header h2 {\n        font-size: 1.3rem;\n      }\n      .gallery-img img {\n        height: 150px;\n      }\n    }\n  <\/style>\n<\/head>\n<body>\n<div class=\"container\">\n  <div class=\"page-header\">\n    <h1>MOUs<\/h1>\n    <div class=\"subhead\">Memoranda of Understanding (MOUs)<\/div>\n  <\/div>\n\n  <!-- intro card with purpose -->\n  <div class=\"intro-card\">\n    <div class=\"intro-text\">\n      <strong>Building Strategic Partnerships for Future-Ready Marketers<\/strong><br><br>\n      At the Department of Marketing, we believe that strong industry and institutional partnerships are essential to bridge the gap between academic knowledge and real-world practice. Through our Memoranda of Understanding (MOUs), we collaborate with leading organizations to create meaningful opportunities for our students and staff.\n    <\/div>\n    <div class=\"purpose-grid\">\n      <div class=\"purpose-item\">Enhance student employability &#038; practical exposure<\/div>\n      <div class=\"purpose-item\">Promote collaborative research &#038; innovation<\/div>\n      <div class=\"purpose-item\">Facilitate knowledge sharing: academia \u2194 industry<\/div>\n      <div class=\"purpose-item\">Support skill development aligned with market needs<\/div>\n    <\/div>\n    <div class=\"collaborate-box\">\n      \ud83e\udd1d <strong>Collaborate With Us<\/strong> \u2014 We welcome partnerships with organizations that share our vision for developing future marketing leaders.<br>\n      \ud83d\udce7 <a href=\"#\">Contact us<\/a> to explore collaboration opportunities.\n    <\/div>\n  <\/div>\n\n  <!-- MOU SECTION: REORDERED \u2014 ACIDM FIRST, then rest in original order -->\n  <div class=\"mou-section\">\n    \n    <!-- 1st Partner: ACIDM (Asia Chartered Institute of Digital Marketing) -->\n    <div class=\"mou-card\">\n      <div class=\"mou-header\">\n        <h2>Asia Chartered Institute of Digital Marketing (ACIDM)<\/h2>\n        <div class=\"partner-type\">Digital Education &#038; Research Partner<\/div>\n      <\/div>\n      <div class=\"mou-body\">\n        <div class=\"mou-description\">\n          The University of Vavuniya and the Asia Chartered Institute of Digital Marketing (ACIDM) officially signed a Memorandum of Understanding (MoU), establishing a strategic partnership to advance digital education and research collaboration in Sri Lanka. The signing ceremony was held at the IT Center Boardroom.\n        <\/div>\n        <div class=\"highlight-list\">\n          <ul>\n            <li>Align academic programs with industry-driven digital trends<\/li>\n            <li>Globally recognized digital marketing qualifications &#038; industry insights<\/li>\n            <li>Practical digital skills &#038; exposure to international standards<\/li>\n          <\/ul>\n        <\/div>\n        <div class=\"attendees\">\n          <strong>Key participants:<\/strong> Senior Prof. Samuel Anbahan Ariadurai (Chairperson ACIDM Council, former VC OUSL), Senior Professor A. Atputharajah (VC Vavuniya), Prof. Y. Nanthagopan (Dean FBS), Mr. S. A. Jude Leon (Head DMM), Mr. T. Dushyenthayan (Coordinator DMM), and ACIDM representatives.\n        <\/div>\n        <div class=\"mou-description\" style=\"margin-top:0.5rem;\">The ceremony included lighting of the traditional oil lamp, welcome address, briefing on objectives, official signing, token exchange, and photo session.<\/div>\n        <div class=\"image-gallery\">\n          <div class=\"gallery-img\" onclick=\"openModal(this)\"><img decoding=\"async\" src=\"https:\/\/fbs.vau.ac.lk\/mm\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-16-at-1.06.19-PM.jpeg\" alt=\"ACIDM MOU 1\" loading=\"lazy\"><\/div>\n          <div class=\"gallery-img\" onclick=\"openModal(this)\"><img decoding=\"async\" src=\"https:\/\/fbs.vau.ac.lk\/mm\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-16-at-1.06.19-PM-1.jpeg\" alt=\"ACIDM MOU 2\" loading=\"lazy\"><\/div>\n          <div class=\"gallery-img\" onclick=\"openModal(this)\"><img decoding=\"async\" src=\"https:\/\/fbs.vau.ac.lk\/mm\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-16-at-1.06.19-PM-2.jpeg\" alt=\"ACIDM MOU 3\" loading=\"lazy\"><\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n\n    <!-- 2nd Partner: LOLC Life Assurance Ltd & General Insurance PLC -->\n    <div class=\"mou-card\">\n      <div class=\"mou-header\">\n        <h2>LOLC Life Assurance Ltd &#038; General Insurance PLC<\/h2>\n        <div class=\"partner-type\">Strategic Industry Partner<\/div>\n      <\/div>\n      <div class=\"mou-body\">\n        <div class=\"mou-description\">\n          We are thrilled to announce the signing of a Memorandum of Understanding (MoU) between the Department of Marketing Management, University of Vavuniya, and LOLC Life Assurance Ltd &#038; General Insurance PLC! This partnership bridges academia and industry, paving the way for innovation, skill development, and real-world learning opportunities.\n        <\/div>\n        <div class=\"highlight-list\">\n          <p>Key Highlights:<\/p>\n          <ul>\n            <li>Strengthening industry-academia ties<\/li>\n            <li>Enhancing student exposure to corporate practices<\/li>\n            <li>Promoting research and knowledge exchange<\/li>\n            <li>Creating pathways for internships and career growth<\/li>\n          <\/ul>\n        <\/div>\n        <div class=\"attendees\">\n          <strong>Ceremony graced by:<\/strong> Vice Chancellor, University of Vavuniya; Deans &#038; Lecturers; Heads of Departments; Administrative &#038; Student Representatives.\n        <\/div>\n        <div class=\"image-gallery\">\n          <div class=\"gallery-img\" onclick=\"openModal(this)\"><img decoding=\"async\" src=\"https:\/\/fbs.vau.ac.lk\/mm\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-16-at-12.53.51-PM.jpeg\" alt=\"LOLC MOU ceremony 1\" loading=\"lazy\"><\/div>\n          <div class=\"gallery-img\" onclick=\"openModal(this)\"><img decoding=\"async\" src=\"https:\/\/fbs.vau.ac.lk\/mm\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-16-at-12.53.50-PM.jpeg\" alt=\"LOLC MOU ceremony 2\" loading=\"lazy\"><\/div>\n          <div class=\"gallery-img\" onclick=\"openModal(this)\"><img decoding=\"async\" src=\"https:\/\/fbs.vau.ac.lk\/mm\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-16-at-12.53.49-PM.jpeg\" alt=\"LOLC MOU ceremony 3\" loading=\"lazy\"><\/div>\n        <\/div>\n        <div class=\"mou-description\" style=\"margin-top:0.5rem; font-style:italic;\">Together, we&#8217;re shaping the future of business education and empowering the next generation of leaders!<\/div>\n      <\/div>\n    <\/div>\n\n    <!-- 3rd Partner: Amana Takaful PLC -->\n    <div class=\"mou-card\">\n      <div class=\"mou-header\">\n        <h2>Amana Takaful PLC<\/h2>\n        <div class=\"partner-type\">Islamic Finance &#038; Insurance Partner<\/div>\n      <\/div>\n      <div class=\"mou-body\">\n        <div class=\"mou-description\">\n          The Department of Marketing Management, Faculty of Business Studies, University of Vavuniya, signed a Memorandum of Understanding (MoU) with Amana Takaful PLC\u2014a milestone in academic-industry partnerships!\n        <\/div>\n        <div class=\"attendees\">\n          <strong>Event graced by:<\/strong> Vice Chancellor, University of Vavuniya; Dean, Faculty of Business Studies; Heads of Departments; Deputy Registrar &#038; Assistant Registrar; Bursar; CEO &#038; Staff of Amana Takaful PLC; Student Representatives (Department of Marketing Management).\n        <\/div>\n        <div class=\"mou-description\" style=\"margin-top:0.8rem;\">This collaboration marks a new chapter in fostering knowledge, innovation, and industry engagement. We look forward to a fruitful partnership!<\/div>\n        <div class=\"image-gallery\">\n          <div class=\"gallery-img\" onclick=\"openModal(this)\"><img decoding=\"async\" src=\"https:\/\/fbs.vau.ac.lk\/mm\/wp-content\/uploads\/2026\/04\/aa.jpeg\" alt=\"Amana Takaful MOU 1\" loading=\"lazy\"><\/div>\n          <div class=\"gallery-img\" onclick=\"openModal(this)\"><img decoding=\"async\" src=\"https:\/\/fbs.vau.ac.lk\/mm\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-16-at-12.58.41-PM.jpeg\" alt=\"Amana Takaful MOU 2\" loading=\"lazy\"><\/div>\n          <div class=\"gallery-img\" onclick=\"openModal(this)\"><img decoding=\"async\" src=\"https:\/\/fbs.vau.ac.lk\/mm\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-16-at-12.58.41-PM-1.jpeg\" alt=\"Amana Takaful MOU 3\" loading=\"lazy\"><\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n\n    <!-- 4th Partner: OntoMatrix Pvt Ltd -->\n    <div class=\"mou-card\">\n      <div class=\"mou-header\">\n        <h2>OntoMatrix Pvt Ltd<\/h2>\n        <div class=\"partner-type\">Digital Innovation &#038; Training Partner<\/div>\n      <\/div>\n      <div class=\"mou-body\">\n        <div class=\"mou-description\">\n          MOU signing between OntoMatrix Pvt Ltd and Department of Marketing Management took place at the University of Vavuniya on 14th June 2024.\n        <\/div>\n        <div class=\"highlight-list\">\n          <p>Key benefits &#038; mutual outcomes:<\/p>\n          <ul>\n            <li>Paid six months internship opportunities for students<\/li>\n            <li>Digital marketing training in Social Media Marketing, SEO, creative design, Content Marketing &#038; PPC<\/li>\n            <li>Guest lectures \/ visiting lectures by OntoMatrix staff for DMM programs<\/li>\n          <\/ul>\n        <\/div>\n        <div class=\"attendees\">\n          <strong>University representatives:<\/strong> Prof. T. Mangaleshwaran (Vice Chancellor), Prof. Y. Nanthagopan (Dean FBS), Mr. J. Leon (Head DMM), lecturers &#038; other HODs.<br>\n          <strong>OntoMatrix representatives:<\/strong> Mr. A. Arjan (HR Manager), Mr. Sanjeew (CMO).\n        <\/div>\n        <div class=\"image-gallery\">\n          <div class=\"gallery-img\" onclick=\"openModal(this)\"><img decoding=\"async\" src=\"https:\/\/fbs.vau.ac.lk\/mm\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-16-at-1.01.39-PM.jpeg\" alt=\"OntoMatrix MOU 1\" loading=\"lazy\"><\/div>\n          <div class=\"gallery-img\" onclick=\"openModal(this)\"><img decoding=\"async\" src=\"https:\/\/fbs.vau.ac.lk\/mm\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-16-at-1.01.38-PM.jpeg\" alt=\"OntoMatrix MOU 2\" loading=\"lazy\"><\/div>\n          <div class=\"gallery-img\" onclick=\"openModal(this)\"><img decoding=\"async\" src=\"https:\/\/fbs.vau.ac.lk\/mm\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-16-at-1.01.37-PM.jpeg\" alt=\"OntoMatrix MOU 3\" loading=\"lazy\"><\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n\n    <!-- 5th Partner: SLIM (Sri Lanka Institute of Marketing) -->\n    <div class=\"mou-card\">\n      <div class=\"mou-header\">\n        <h2>SLIM (Sri Lanka Institute of Marketing)<\/h2>\n        <div class=\"partner-type\">Professional Body Partner<\/div>\n      <\/div>\n      <div class=\"mou-body\">\n        <div class=\"mou-description\">\n          The Department of Marketing Management signed an MoU with SLIM on 22nd March 2022 at the Board room of SLIM, Colombo, committing to enhance education, training &#038; development, and community engaged activities.\n        <\/div>\n        <div class=\"highlight-list\">\n          <ul>\n            <li>Expands scope of Marketing Management degree program<\/li>\n            <li>Provides strategic value to research &#038; marketing practices<\/li>\n            <li>Engages students in extracurricular &#038; professional activities<\/li>\n            <li>Improves practical exposure &#038; global employability<\/li>\n          <\/ul>\n        <\/div>\n        <div class=\"attendees\">\n          <strong>University of Vavuniya:<\/strong> Dr. T. Mangaleswaran (VC), Dr. Y. Nanthagopan (Dean FBS), Mr. S. A. Jude Leon (Head DMM), Mr. S. Sivanenthira, Ms. S. Kajanthy.<br>\n          <strong>SLIM:<\/strong> Mr. Sanath Senanayake (CEO), Dr. Kapila Fonseka (Head of Education), Ms. Hasani (Assistant Manager\/Education).\n        <\/div>\n        <div class=\"image-gallery\">\n          <div class=\"gallery-img\" onclick=\"openModal(this)\"><img decoding=\"async\" src=\"https:\/\/fbs.vau.ac.lk\/mm\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-16-at-1.03.24-PM.jpeg\" alt=\"SLIM MOU 1\" loading=\"lazy\"><\/div>\n          <div class=\"gallery-img\" onclick=\"openModal(this)\"><img decoding=\"async\" src=\"https:\/\/fbs.vau.ac.lk\/mm\/wp-content\/uploads\/2026\/04\/WhatsApp-Image-2026-04-16-at-1.02.28-PM.jpeg\" alt=\"SLIM MOU 2\" loading=\"lazy\"><\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n\n  <footer>\n    Department of Marketing Management \u2014 building strategic partnerships for future-ready marketers | University of Vavuniya, Sri Lanka\n  <\/footer>\n<\/div>\n\n<!-- Lightbox modal -->\n<div id=\"imageModal\" class=\"modal\" onclick=\"closeModal()\">\n  <span class=\"close-modal\">&times;<\/span>\n  <img decoding=\"async\" id=\"modalImage\" src=\"\" alt=\"Full size\">\n<\/div>\n\n<script>\n  function openModal(element) {\n    const img = element.querySelector('img');\n    if (img) {\n      const modal = document.getElementById('imageModal');\n      const modalImg = document.getElementById('modalImage');\n      modal.style.display = \"block\";\n      modalImg.src = img.src;\n    }\n  }\n  function closeModal() {\n    document.getElementById('imageModal').style.display = \"none\";\n  }\n  document.addEventListener('keydown', function(e) {\n    if (e.key === \"Escape\" && document.getElementById('imageModal').style.display === \"block\") {\n      closeModal();\n    }\n  });\n<\/script>\n<\/body>\n<\/html>\n","protected":false},"excerpt":{"rendered":"<p>MOUs | Department of Marketing Management &#8211; University of Vavuniya MOUs Memoranda of Understanding (MOUs) Building Strategic Partnerships for Future-Ready Marketers At the Department of Marketing, we believe that strong [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-fullwidth.php","meta":{"footnotes":""},"class_list":["post-1288","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/fbs.vau.ac.lk\/mm\/wp-json\/wp\/v2\/pages\/1288","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fbs.vau.ac.lk\/mm\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/fbs.vau.ac.lk\/mm\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/fbs.vau.ac.lk\/mm\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/fbs.vau.ac.lk\/mm\/wp-json\/wp\/v2\/comments?post=1288"}],"version-history":[{"count":2,"href":"https:\/\/fbs.vau.ac.lk\/mm\/wp-json\/wp\/v2\/pages\/1288\/revisions"}],"predecessor-version":[{"id":1304,"href":"https:\/\/fbs.vau.ac.lk\/mm\/wp-json\/wp\/v2\/pages\/1288\/revisions\/1304"}],"wp:attachment":[{"href":"https:\/\/fbs.vau.ac.lk\/mm\/wp-json\/wp\/v2\/media?parent=1288"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}