{"id":191,"date":"2023-12-30T17:10:10","date_gmt":"2023-12-30T17:10:10","guid":{"rendered":"https:\/\/fbs.vau.ac.lk\/jbm\/?page_id=191"},"modified":"2023-12-30T17:10:10","modified_gmt":"2023-12-30T17:10:10","slug":"volume-02-issue-ii","status":"publish","type":"page","link":"https:\/\/fbs.vau.ac.lk\/jbm\/volume-02-issue-ii\/","title":{"rendered":"Volume 02-Issue II"},"content":{"rendered":"<h3>Volume 02-Issue II(2019)<\/h3>\n<p style=\"text-align: justify;\"><strong>Vavuniya Journal of Business Management (VJBM)<\/strong> is a bi-annual academic journal published by the Faculty of Business Studies, University of Vavuniya, Sri Lanka. The vision of the journal is to publish high-quality, peerreviewed research articles in all areas of Business Management without financial restriction to readers using the open-access model of publication. The objective of the journal is to publish original contributions in its related disciplines in order to disseminate knowledge among its readers and to be a reference publication.<\/p>\n<p style=\"text-align: justify;\">The journal seeks to publish papers in business management-related disciplines including Accounting, Business Economics, Finance, Entrepreneurship, Human Resource Management, Knowledge Management, Marketing Management, Project Management, Tourism and Hospitality Management, International Business, Information Systems, Cross-Cultural Communication, and English Language Teaching in Business Studies.<\/p>\n<ol>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/jbm\/wp-content\/uploads\/2023\/12\/1.-The-Role-Of-Social-Media-Marketing-In-Building-Customer-Equity-Special-Reference-To-The-Travel-And-Tourism-Industry-In-Sri-Lanka.pdf\" target=\"_blank\" rel=\"noopener\"><font color=\"blue\">The Role Of Social Media Marketing In Building Customer Equity-Special Reference To The Travel And Tourism Industry In Sri Lanka<\/font><\/a><br \/>\nBy <em>A. Dhanushanthini<\/em><\/li>\n<p><\/p>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/jbm\/wp-content\/uploads\/2023\/12\/2.-The-Impact-Of-Hedonic-Shopping-Motivations-On-Impulsive-Buying-Behavior-Of-Consumers-In-The-Apparel-Sector-In-Galle-District.pdf\" target=\"_blank\" rel=\"noopener\"><font color=\"blue\">The Impact Of Hedonic Shopping Motivations On Impulsive Buying Behavior Of Consumers In The Apparel Sector In Galle District<\/font><\/a><br \/>\nBy <em>P. Selvarajan<\/em> and <em>R. W. L. Chathuranga<\/em><\/li>\n<p><\/p>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/jbm\/wp-content\/uploads\/2023\/12\/3.-Impact-Of-Beliefs-About-Learning-A-Language-On-The-Synthesis-Of-Reading-And-Writing.pdf\" target=\"_blank\" rel=\"noopener\"><font color=\"blue\">Impact Of Beliefs About Learning A Language On The Synthesis Of Reading And Writing<\/font><\/a><br \/>\nBy <em>A. Rasakumaran<\/em><\/li>\n<p><\/p>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/jbm\/wp-content\/uploads\/2023\/12\/4.-Nexus-of-Creativity-Innovation-and-Entrepreneurship-A-Systematic-Review-of-Literature.pdf\" target=\"_blank\" rel=\"noopener\"><font color=\"blue\">Nexus of Creativity, Innovation, and Entrepreneurship: A Systematic Review of Literature<\/font><\/a><br \/>\nBy <em>P. Mathushan<\/em><\/li>\n<p><\/p>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Volume 02-Issue II(2019) Vavuniya Journal of Business Management (VJBM) is a bi-annual academic journal published by the Faculty of Business Studies, University of Vavuniya, Sri Lanka. The vision of the [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-fullwidth.php","meta":{"footnotes":""},"class_list":["post-191","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/fbs.vau.ac.lk\/jbm\/wp-json\/wp\/v2\/pages\/191","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fbs.vau.ac.lk\/jbm\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/fbs.vau.ac.lk\/jbm\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/fbs.vau.ac.lk\/jbm\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/fbs.vau.ac.lk\/jbm\/wp-json\/wp\/v2\/comments?post=191"}],"version-history":[{"count":1,"href":"https:\/\/fbs.vau.ac.lk\/jbm\/wp-json\/wp\/v2\/pages\/191\/revisions"}],"predecessor-version":[{"id":192,"href":"https:\/\/fbs.vau.ac.lk\/jbm\/wp-json\/wp\/v2\/pages\/191\/revisions\/192"}],"wp:attachment":[{"href":"https:\/\/fbs.vau.ac.lk\/jbm\/wp-json\/wp\/v2\/media?parent=191"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}