



{"id":7832,"date":"2023-10-30T09:27:31","date_gmt":"2023-10-30T09:27:31","guid":{"rendered":"https:\/\/fbs.vau.ac.lk\/?page_id=7832"},"modified":"2023-10-30T10:18:46","modified_gmt":"2023-10-30T10:18:46","slug":"proceedings-2018","status":"publish","type":"page","link":"https:\/\/fbs.vau.ac.lk\/?page_id=7832","title":{"rendered":"Proceedings 2018"},"content":{"rendered":"<h1>Proceedings of the Research Conference on Business Studies (RCBS) 2018<\/h1>\n<p>The RCBS provides a forum for academics and other professionals in the field of management to present their research to a wide audience of academics policy makers&#8217; representatives from industry and students.<\/p>\n<table width=\"100%\">\n<tr>\n<td width=\"20%\">\n<div class=\"su-custom-gallery su-custom-gallery-align-left su-custom-gallery-title-hover su-lightbox-gallery\"><div class=\"su-custom-gallery-slide\" style=\"width:200px;height:200px\"><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceedings-Cover-Page.png\" title=\"Proceedings Cover Page\"><img decoding=\"async\" src=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceedings-Cover-Page-200x200.png\" alt=\"Proceedings Cover Page\" width=\"200\" height=\"200\" \/><span class=\"su-custom-gallery-title\">Proceedings Cover Page<\/span><\/a><\/div><div class=\"su-clear\"><\/div><\/div>\n<\/td>\n<td>\n<p><h3>2018<\/h3>\n<p> &#8211; <strong>Theme : SMART Management Towards Business Excellence<\/strong> &#8211; <a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf\" target=\"_blank\" rel=\"noopener\"><span style=\"color: blue;\">Proceedings 2018<\/span><\/a>\n<\/p>\n<h3><center>List of Abstracts and Authors<\/center><\/h3>\n<h4>Track 1: Accounting and Finance<\/h4>\n<ol>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=18\" target=\"_blank\" rel=\"noopener\">Ethical Accounting Practices on Financial Performance: Special reference to SMEs in Galle District, Sri Lanka <\/a><br \/>\n<em>Tharini Wijesekara Subasinghe and Chandrasegaran Larojan<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=26\" target=\"_blank\" rel=\"noopener\">Impact of Quality of Sustainability Reporting on the Financial Performance of Companies<\/a><br \/>\n<em>Retnam Uthayakumar and Punchihewage Nerangika Ayodya Punchihewa<\/em><\/li>\n<li>\n<a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=37\" target=\"_blank\" rel=\"noopener\">Impact of Financial Literacy on Firm Performance of Sri Lankan SMEs: Special Reference to Ratnapura District <\/a><br \/>\n<em>VindyaKosali Bandara and Koperunthevy Kalainathan<\/em><\/li>\n<li>\n<a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=43\" target=\"_blank\" rel=\"noopener\">Integrated Reporting &#8211; Is it value relevant A quantitative study on Colombo Stock Exchange<\/a><br \/>\n<em>Pathiraja PMDS and Priyadarshanie WAN<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=49\" target=\"_blank\" rel=\"noopener\">The Cause-Effect Relationship between Growth and Profitability: Evidence from Listed Manufacturing Companies in Sri Lanka<\/a><br \/>\n<em>Sanjaya R.A.A and Jayasiri N.K<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=56\" target=\"_blank\" rel=\"noopener\">The impact of daily market-based ratios on daily stock market return: evidence from Colombo Stock Exchange, Sri Lanka<\/a><br \/>\n<em>Chandrasegaran Larojan<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=65\" target=\"_blank\" rel=\"noopener\">The impact of Portfolio Structure on Financial Performance of listed private Commercial Banks in Sri Lanka<\/a><br \/>\n<em>Sumera Nadanalingam and Chandrasegaran Larojan<\/em><\/li>\n<\/ol>\n<h4>Track 2: E-Business &#038; Marketing<\/h4>\n<ol>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=73\" target=\"_blank\" rel=\"noopener\">DOI and e-CRM of licensed commercial banks: The literature review and future research propositions<\/a><br \/>\n<em>Dilogini K and A Pushpanathan<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=83\" target=\"_blank\" rel=\"noopener\">Development of Conceptual Model for Social Media Characteristics and Consumers\u2019 Purchase Intention<\/a><br \/>\n<em>K Kajanthy and V Sathana<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=94\" target=\"_blank\" rel=\"noopener\">Factors Influencing on Customer Satisfaction of FTTH Broadband Services in Vavuniya District<\/a><br \/>\n<em>M. Maheswaran and A. Pushpanathan<\/em><\/li>\n<li>\n<a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=100\" target=\"_blank\" rel=\"noopener\">The implication of Service Quality On Customer Satisfaction in Performance Evaluation in Finance Firms in Sri Lanka<\/a><br \/>\n<em>A.L.M.A Shameem and J.K.P.S.K.Jayainghe<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=106\" target=\"_blank\" rel=\"noopener\">Post Purchase Dissonance of Undergraduates towards Slow Moving Consumer Goods<\/a><br \/>\n<em>M.I. Noorul Safna and Poongothai Selvarajan<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=113\" target=\"_blank\" rel=\"noopener\">Perceived motivational factors of sustainable consumption behavior: Future propositions<\/a><br \/>\n<em>Grace H Hensman and D. S. Rohini Samarasinghe<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=125\" target=\"_blank\" rel=\"noopener\">Trends and Development of Digital Marketing in Sri Lanka<\/a><br \/>\n<em>R.M.I.S. Ranasinghe and T. Kartheeswaran<\/em><\/li>\n<\/ol>\n<h4>Track 3: Economics &#038; Entrepreneurship<\/h4>\n<ol>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=132\" target=\"_blank\" rel=\"noopener\">Determinants of Profitability in Organic Paddy Farming in Gampaha District <\/a><br \/>\n<em>R.M.Tharanga Dilrukshi and Aruppillai Thayaparan<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=139\" target=\"_blank\" rel=\"noopener\">Entrepreneurial Orientation of Executive Level Officers in the Education Administrative Service of Colombo District, Sri Lanka <\/a><br \/>\n<em>G.D.D.T. Karunarathne, R.N. Weerasinghe and L.Wijewardena<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=145\" target=\"_blank\" rel=\"noopener\">Factors determining the development of SMEs in Jaffna District <\/a><br \/>\n<em>V.Sathana, T.Velnampy and S.Rajumesh<\/em><\/li>\n<li>\n<a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=151\" target=\"_blank\" rel=\"noopener\">Individual Factors Affecting the Business Performance of Women Entrepreneurs in Colombo District, Sri Lanka <\/a><br \/>\n<em>D. C. H. De Silva, Y. J. Somarathne, and L. Wijewardene<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=160\" target=\"_blank\" rel=\"noopener\">Intervention time-series model using transfer function for Tourism arrival in Sri Lanka<\/a><br \/>\n<em>B.Yogarajah<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=168\" target=\"_blank\" rel=\"noopener\">Microfinance and Poverty Alleviation: A Comparative Analysis in Sri Lanka <\/a><br \/>\n<em>DilekaChathurani and N. M. A. Jayasinghe<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=174\" target=\"_blank\" rel=\"noopener\">The Financial strength of Central Bank and its Impact on Price Stability; Study on Sri Lanka and India<\/a><br \/>\n<em>Perera, G.A.N, Gunasekara, W.G.V, Dr.Wijewardene, L and Maheshika, W.E.P.I<\/em><\/li>\n<\/ol>\n<h4>Track 4: Information System &#038; Technology<\/h4>\n<ol>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=184\" target=\"_blank\" rel=\"noopener\">An Investigation of Performance Management System and its Effectiveness with Special Reference to Garment Factories in Katunayake Export Processing Zone in Sri Lanka<\/a><br \/>\n<em>K.A.K.S. Rathnakara and Dr B.J.H. Arachchige<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=191\" target=\"_blank\" rel=\"noopener\">Effect of generation Y engagement with Facebook brand pages on online sales <\/a><br \/>\n<em>K T G P Madhusanka<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=206\" target=\"_blank\" rel=\"noopener\">Impact of social media usage on academic performance: Undergraduates in Sri Lanka <\/a><br \/>\n<em>Tennakoon, WDNSM, Lasanthika, WJAJM, and Silva, MMSR<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=215\" target=\"_blank\" rel=\"noopener\">Mobile Application for Online Shopping <\/a><br \/>\n<em>Subangan, Sathurshan and Jerom<\/em><\/li>\n<li>\n<a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=221\" target=\"_blank\" rel=\"noopener\">Ontology-Based Question Answering System for Banking Domain <\/a><br \/>\n<em>W.M.D.Weerabahu, M.A.G.A.S.Amalika, H.K.C.Dulakshi, T.C.Sandanayake and G.U.Ganegoda<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=228\" target=\"_blank\" rel=\"noopener\">The effectiveness of using technology in teaching English as a Second Language<\/a><br \/>\n<em>Kaviratne I. A<\/em><\/li>\n<\/ol>\n<h4>Track 5: Knowledge &#038; Human Resource Management<\/h4>\n<ol>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=236\" target=\"_blank\" rel=\"noopener\">An Empirical Study on Level of Stress Amongst Administrative Staff of the State Universities in Sri Lanka <\/a><br \/>\n<em>Thurailingam Vijeyakumar<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=246\" target=\"_blank\" rel=\"noopener\">A Study of Conceptual Framework of Blind Recruitment in Current Business Scenario <\/a><br \/>\n<em>Ramakrishnan Vivek<\/em><\/li>\n<li>\n<a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=258\" target=\"_blank\" rel=\"noopener\">Knowledge Management Involvement in Improving Human Resource Management of Organizations<\/a><br \/>\n<em>S. K. Weerathunga and S. Vasanthapriyan<\/em><\/li>\n<li>\n<a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=265\" target=\"_blank\" rel=\"noopener\">Managing lives at work: Lessons from Bhagavad Gita <\/a><br \/>\n<em>S. D. Weerawardena, K. P. M. Priyasad and T. D. Weerasinghe<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=271\" target=\"_blank\" rel=\"noopener\">Relationship Between Industrial Ergonomics and Employee Performances: Evidence from a Leading Garment Manufacturing Organization in Sri Lanka<\/a><br \/>\n<em>Dilshani AKDN, Praveeni SMN and Wijerathne BDRTN<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=276\" target=\"_blank\" rel=\"noopener\">The effects of green training and development practices on employee performance<\/a><br \/>\n<em>Kumarasinghe K.K.A.H and Pallewaththa P.W.K<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=283\" target=\"_blank\" rel=\"noopener\">The Effect of Counselling Interventions on Work Stress of Operational Level Employees in Apparel Industry<\/a><br \/>\n<em>D. I. M. Karunarathna, B. L. C. Subashini and T. D. Weerasinghe<\/em><\/li>\n<\/ol>\n<h4>Track 6: Organizational Behavior &#038; Project Management<\/h4>\n<ol>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=291\" target=\"_blank\" rel=\"noopener\">Customers&#8217; characteristics of behaviour to use techmarketing in banks: Propositions for future research <\/a><br \/>\n<em>Dilogini K, S Shivany and M.A.Asoka Malkanthie<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=302\" target=\"_blank\" rel=\"noopener\">Community Park Development Project: A Case Study of Back Bay Water Front Area, Trincomalee <\/a><br \/>\n<em>R. Ushanthini and M. Sasitharan<\/em><\/li>\n<li>\n<a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=313\" target=\"_blank\" rel=\"noopener\">Factors Affecting Career Advancement of Top Level Women in Local Banks in Colombo District <\/a><br \/>\n<em>M.I.D. Perera and A.Thayaparan<\/em><\/li>\n<li>\n<a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=321\" target=\"_blank\" rel=\"noopener\">Factors of perceived organizational support: A conceptual study <\/a><br \/>\n<em>Y.Thasika<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=327\" target=\"_blank\" rel=\"noopener\">Influence of Leadership Styles on Employee Performance: Study of Divisional Secretariats in Jaffna District <\/a><br \/>\n<em>Mrs.Thaneswary Raveendrana and Dr. Aruna S. Gamage<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=336\" target=\"_blank\" rel=\"noopener\">Social Network Use and Personality- a Special reference to Colombo District, Sri Lanka <\/a><br \/>\n<em>Dhanushanthini Ajanthan<\/em><\/li>\n<li><a href=\"https:\/\/fbs.vau.ac.lk\/wp-content\/uploads\/2023\/10\/Proceeding-2018.pdf#page=343\" target=\"_blank\" rel=\"noopener\">The Application of Space Syntax Analysis in Project Identification: A Special Reference to the Moratuwa<\/a><br \/>\n<em>Mathivathany.S, Nanthagopan.Y, Thirugnanasampanthar.S and Rukshan.A<\/em><\/li>\n<\/ol>\n<\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Proceedings of the Research Conference on Business Studies (RCBS) 2018 The RCBS provides a forum for academics and other professionals in the field of management to present their research to [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-fullwidth.php","meta":{"_eb_attr":"","footnotes":""},"class_list":["post-7832","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/fbs.vau.ac.lk\/index.php?rest_route=\/wp\/v2\/pages\/7832","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fbs.vau.ac.lk\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/fbs.vau.ac.lk\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/fbs.vau.ac.lk\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/fbs.vau.ac.lk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7832"}],"version-history":[{"count":2,"href":"https:\/\/fbs.vau.ac.lk\/index.php?rest_route=\/wp\/v2\/pages\/7832\/revisions"}],"predecessor-version":[{"id":7836,"href":"https:\/\/fbs.vau.ac.lk\/index.php?rest_route=\/wp\/v2\/pages\/7832\/revisions\/7836"}],"wp:attachment":[{"href":"https:\/\/fbs.vau.ac.lk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7832"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}